Only 39% of Chileans Have Heard of Cryptocurrency, Study Reveals

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Recent findings from Chile’s first-ever Financial Knowledge Index highlight a significant gap in public awareness around digital assets. According to a report released on October 16 by the Central Securities Depository of Chile (DCV), only 39% of Chilean citizens have even heard of cryptocurrency. This low level of awareness comes amid ongoing regulatory hesitation and limited access to crypto trading platforms in the country.

The survey, conducted by consulting firm Cadem on behalf of DCV, polled nearly 1,000 individuals across 15 regions of Chile. It aimed to assess financial literacy levels, with a dedicated section focused on familiarity with emerging financial technologies—particularly cryptocurrencies like Bitcoin (BTC).

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Gender and Age Gaps in Crypto Awareness

The data reveals clear disparities in awareness based on demographic factors. Men in Chile are significantly more informed about cryptocurrencies than women: 51% of male respondents reported having heard of digital currencies, compared to just 27% of female respondents.

Age also plays a crucial role. Younger Chileans aged 18 to 34 show notably higher recognition of crypto compared to older age groups. This aligns with global trends where younger populations tend to be early adopters of new technologies, especially those related to decentralized finance and digital ownership.

Interestingly, socioeconomic status strongly correlates with awareness. Among the upper-middle class—individuals with higher income levels—75% are aware of decentralized currencies. In contrast, awareness drops to 58% among the middle class and plummets to just 36% for lower-income groups. These figures suggest that exposure to financial innovation remains concentrated among wealthier, more educated segments of society.

Broader Financial Literacy Challenges

Beyond crypto-specific knowledge, the study underscores broader issues in financial education across Chile. While most citizens recognize traditional institutions like banks, insurance companies, and the Ministry of Finance, terms related to digital assets remain largely unfamiliar.

This lack of foundational understanding may hinder future adoption of blockchain-based services, even as global markets move toward tokenization, smart contracts, and decentralized applications. Without targeted educational initiatives, Chile risks falling behind in the digital economy transition.

Low Trading Activity Reflects Limited Engagement

Data from Coin Dance shows that Bitcoin trading volume in Chile is among the lowest in South America. On average, there are only about 60 Bitcoin trades per week involving Chilean pesos (CLP). This minimal activity reflects both low public interest and structural barriers to entry.

One major obstacle has been banking restrictions imposed by the Central Bank of Chile. In previous years, regulators directed banks to close accounts belonging to major local crypto exchanges—including BUDA, Orionx, and CryptoMarket—effectively cutting off easy on-ramps for users wanting to buy digital assets with fiat currency.

This move sparked backlash from the tech and finance communities, leading the affected platforms to file legal appeals. Eventually, Chile’s Anti-Monopoly Court ruled in favor of the exchanges, ordering banks to reinstate their accounts and restore access to banking services.

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Regulatory Outlook: Caution Over Adoption

Despite this legal victory, regulatory progress remains slow. While the president of Chile’s Central Bank has acknowledged that crypto regulation could help monitor financial risks, no formal legislative discussions have begun. Instead, government efforts appear focused on promoting blockchain technology independently of cryptocurrencies.

For example, some members of parliament have introduced resolutions advocating for blockchain integration in public services, land registries, and supply chain management—areas seen as less controversial than monetary innovation.

However, separating blockchain from cryptocurrency may limit its transformative potential. Many of the technology’s most impactful use cases—such as decentralized identity, peer-to-peer payments, and programmable money—are deeply tied to digital tokens.

Frequently Asked Questions (FAQ)

Q: Why is crypto awareness so low in Chile?
A: Limited media coverage, lack of formal financial education on digital assets, and restricted access to trading platforms contribute to low awareness. Regulatory uncertainty also discourages public engagement.

Q: Are cryptocurrencies legal in Chile?
A: Cryptocurrencies are not illegal, but they are not recognized as legal tender. There is currently no comprehensive regulatory framework governing their use, though exchanges won a key legal battle to regain banking access.

Q: Can I buy Bitcoin in Chile today?
A: Yes, following court rulings that forced banks to reopen accounts for major exchanges like BUDA and Orionx, users can now purchase Bitcoin using Chilean pesos through regulated platforms.

Q: How does Chile compare to other Latin American countries in crypto adoption?
A: Chile lags behind regional leaders like Brazil, Argentina, and Colombia, where higher internet penetration, greater economic instability, and stronger fintech ecosystems have driven faster crypto adoption.

Q: Is the Chilean government investing in blockchain?
A: Yes, there are ongoing initiatives to explore blockchain for non-monetary applications such as document verification and public recordkeeping, though these exclude direct support for cryptocurrencies.

The Path Forward: Education and Inclusion

To bridge the knowledge gap, experts recommend launching nationwide financial literacy campaigns that include modules on digital assets. Schools, universities, and public institutions could play a pivotal role in normalizing discussions around blockchain and decentralized finance.

Moreover, ensuring equitable access to crypto platforms—especially for women and lower-income populations—is essential for inclusive growth. Without deliberate policy interventions, the benefits of the digital economy may remain accessible only to a privileged few.

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Conclusion

With only 39% of its population aware of cryptocurrency, Chile faces an uphill challenge in preparing its citizens for the future of money. While recent legal wins have preserved access to crypto trading, long-term adoption depends on education, regulation, and inclusive innovation.

As global interest in digital assets continues to rise, Chile has a window of opportunity to strengthen financial literacy, support responsible innovation, and integrate its economy into the expanding web3 ecosystem. Whether it seizes that opportunity will depend on coordinated action between regulators, educators, and industry leaders.


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