Bitcoin (BTC) Surpasses Amazon in Market Cap on Pizza Day, Hits New All-Time High

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Bitcoin (BTC), the pioneering cryptocurrency, has achieved a symbolic milestone by surpassing Amazon in market capitalization, reaching an impressive $2.205 trillion—surpassing Amazon’s $2.135 trillion valuation by $70 billion. This historic development, occurring on May 22—widely celebrated as "Bitcoin Pizza Day"—underscores Bitcoin’s growing legitimacy and increasing acceptance among mainstream investors.

The significance of this moment is not lost on industry experts. Alex Obchakevich, founder of Obchakevich Research, noted that surpassing one of the world’s most influential tech giants marks a turning point in public perception:

“By overtaking Amazon in market cap, Bitcoin has captured the attention of audiences far beyond the crypto-native community.”

This surge coincides with Bitcoin breaking the $110,000 price barrier, reinforcing investor confidence and signaling strong momentum. Obchakevich believes this rally will catalyze further institutional inflows:

“This price breakthrough will attract new capital into Bitcoin-focused funds and accelerate adoption across traditional finance.”

Institutional Adoption Reaches New Heights

One of the most telling signs of Bitcoin’s maturation is the growing involvement of institutional players. In May 2025, BlackRock emerged as the second-largest Bitcoin holder—surpassed only by Satoshi Nakamoto—overtaking Binance in holdings tracked via public blockchain data.

Hassan Khan, CEO of Ordeez, a Bitcoin liquidity platform, described the shift as a structural transformation in how markets perceive digital assets:

“Bitcoin is no longer just a hedge against inflation or systemic risk. It’s evolving into a benchmark currency—a digital reserve asset with global reach.”

This evolution is supported by robust on-chain and financial infrastructure developments. Spot Bitcoin ETFs saw nearly $604 million in net inflows on May 21 alone**, according to CoinMarketCap, reflecting sustained institutional demand. Meanwhile, derivatives markets show growing depth: perpetual contract open interest stands at **$75.6 billion, with futures contracts adding another $3.24 billion.

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These figures are more than just numbers—they reflect a fundamental shift in market structure. As Khan explains:

“The combination of large-scale ETF inflows and rising open interest clearly indicates growing institutional confidence. Even with short-term profit-taking and macroeconomic uncertainty around interest rates, the underlying sentiment remains strong.”

He adds:

“The foundation of this market cycle is far more solid than any previous one. We’re seeing deeper liquidity, broader participation, and stronger fundamentals.”

Bitcoin’s Journey from Pizza to Powerhouse

Today—May 22—is globally recognized as Bitcoin Pizza Day, commemorating the first documented real-world Bitcoin transaction. On this day in 2010, programmer Laszlo Hanyecz famously spent 10,000 BTC to buy two Papa John’s pizzas. At current prices, that transaction would be worth well over $1.1 billion, symbolizing both the volatility and astronomical growth potential of early crypto investments.

Yet beyond the meme-worthy price contrast lies a profound transformation. What began as an experimental peer-to-peer payment system is now widely regarded as a legitimate asset class.

Ulli Spankowski, Chief Digital Officer at Stuttgart Stock Exchange Group, emphasized this evolution:

“Bitcoin was once seen as a high-risk speculative instrument. Today, it stands as a serious financial asset with over $2 trillion in market value.”

Spankowski further highlighted its global standing:

“With a market cap exceeding $2 trillion, Bitcoin now ranks as the fifth-largest asset globally—trailing only gold and the world’s three most valuable public companies.”

This recognition is not limited to niche crypto circles. Major financial institutions, sovereign wealth funds, and even central banks are now studying or holding Bitcoin directly or through regulated products like ETFs.


The Road Ahead: Price Predictions and Market Outlook

As Bitcoin cements its place in the global financial landscape, analysts are increasingly optimistic about its long-term trajectory.

Obchakevich projects steady progress toward a $200,000 price target, though he expects periodic corrections along the way:

“We’re moving toward $200K with healthy pullbacks. I’m confident Bitcoin will reach $150,000 this year, followed by a retest of $90,000 during consolidation phases.”

Such forecasts are grounded in both technical analysis and macroeconomic trends. With ongoing monetary easing in major economies, declining bond yields, and increasing geopolitical instability, Bitcoin continues to appeal as a non-sovereign store of value.

Moreover, network fundamentals remain robust:

These factors collectively suggest that demand is being driven not just by speculation, but by real-world utility and portfolio diversification needs.

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Frequently Asked Questions (FAQ)

Q: What is Bitcoin Pizza Day?
A: Bitcoin Pizza Day is celebrated annually on May 22 to commemorate the first known real-world transaction using Bitcoin. In 2010, Laszlo Hanyecz paid 10,000 BTC for two pizzas—now considered one of the most expensive pizza purchases in history.

Q: How can Bitcoin have a higher market cap than Amazon?
A: Market capitalization is calculated by multiplying the current price by circulating supply. As Bitcoin’s price surged past $110,000 and investor demand grew, its total value exceeded that of Amazon, despite being a decentralized digital asset rather than a traditional corporation.

Q: Does surpassing Amazon mean Bitcoin is more valuable?
A: While market cap provides a useful comparison, it doesn’t capture everything. Amazon generates revenue, employs hundreds of thousands, and delivers tangible services. Bitcoin’s value lies in scarcity, decentralization, and its role as digital gold—a censorship-resistant store of value.

Q: Are institutions really buying Bitcoin?
A: Yes. Firms like BlackRock, Fidelity, and ARK Invest have launched spot Bitcoin ETFs that now hold hundreds of thousands of BTC. Institutional ownership is growing rapidly and becoming a dominant force in price discovery.

Q: Could Bitcoin reach $200,000?
A: Many analysts believe so. Drivers include limited supply (only 21 million BTC), increasing scarcity due to halvings, ETF inflows, global macro instability, and growing recognition as a strategic reserve asset.

Q: Is now a good time to invest in Bitcoin?
A: While past performance doesn’t guarantee future results, many experts view current levels as part of a maturing bull cycle. Dollar-cost averaging and long-term holding are often recommended strategies for new investors.


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Bitcoin’s ascent from a pizza purchase to surpassing one of the world’s most powerful corporations is more than just a financial story—it’s a cultural and technological revolution. As it gains ground against traditional assets and attracts deeper institutional support, Bitcoin continues to redefine what money can be in the digital age.